Problem
The conventional team slide collapses interest, contribution, and commitment into one ambiguous category: team.
Innie · Investor dataroom
The manifesto
Conviction in what matters most.
Who’s in?
Build your reference group.
That’s where the value emerges.
In relationship. As you serve the customer.
Put your face in the circle. We don’t believe people belong in boxes. Put them in circles.
Who’s in your circle.Visual presentation
Build your reference group.
Who’s in?
Review path
Step 1
Read the manifesto
Conviction in what matters most. Build your reference group. That’s where the value emerges.
ReadStep 2
Name the problem
The team slide hides real capacity or overstates commitment.
ReadStep 3
Walk the Circle
Invite, opt in, compose, show — participant-owned, organizer-arranged.
ReviewStep 4
Size the wedge
$50.6M initial market. Free → $149 raise → programs.
ReviewStep 5
Read the method
Ten exercises that move a relationship, not a worksheet.
Open playbooksStep 6
Watch the deck
Ten slides with the voiceover script.
Open deckStep 7
The ask
$500k to autonomous product, 12 programs, breakeven in 18 months.
Advance
The opportunity
Solution
Each person puts their face in the circle, says what they bring, and chooses how in they are — the reference group made visible, with permission.
Beachhead
Pre-seed and seed raises, where informal human capacity and investor scrutiny collide.
Expansion
Accelerators, venture studios, and later the broader contexts where people need to visibly opt in.
Invite. Opt in. Compose. Show.
The participant owns the Spot. The organizer arranges the Circle. No inflated titles. No borrowed credibility. No pretending to be more in than you are.
Add your faceWhat do you bring?I’m in
A $50.6M wedge
Founder raises$21.6M
Accelerators and programs$24.0M
Embedded platforms$5.0M
Free → $149 / raise → $29 / month → $24k / year programs → $100k+ embedded
The interaction practice
Playbooks do not teach someone how to make a slide. They build the reference group — and move an opportunity through the human-formation cycle.
Read the ten playbooksMaterials
Version August 2026
Capital Formation
Innie — Investor presentation
Ten slides with Alexander’s voiceover: conviction, the reference group, the $50.6M wedge, and the $500k ask.
Raising $500k
Eighteen months to the autonomous product, twelve program customers, and true operating breakeven. The slide is the wedge. The permissioned commitment graph is the moat.